The Halo Effect : And the Eight Other Business Delusions That Deceive Managers (Revised)
By Phil Rosenzweig - Published in Paperback on 01/01/2009
Why this book is ashok bakthavathsalam's favorite:
Disciplined people, disciplined thought and disciplined action is the key to achieving longlasting success, according to Jim Collins.

Shrewed strategy, superb execution and plenty of good luck are the ingredients for business success, according to Peter Rosenzweig.

That is the essence of the debate between these two seminal works.




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